Working week – Sundays

Afternoon all.

Last week was very productive for me.  Had a lot of meetings about prospective projects, as well as a couple of referrals for meetings which is always nice – getting a letter from someone saying you should talk to Matt Brown about this because he is an expert on subject X.  Really gives one a lift.

Today I’m sat on the sofa working on a few things, not least a start-up t-shirt printing and delivery service for key seasonal Sports markets – hoping to collaborate with a friend out in the Alps.  Think Timothy Ferriss: 4 hour Work week mentality, creating a Passive Income business. I like the idea of building some horizontals within the Hatmatic service offering too.

Interestingly while researching off the shelf PHP/ASP solutions I remembered these dudes who my Brother Phil has used before to promote his PBTs from some of his illo work on Good Infection. Top proposition from RIPT Apparel, nice UI, nice journey, created short term demand frenzy.  All good.

Also writing a document right now about what we do, and why we are good at it.  It’s for a pitch for these guys: Notcutts (don’t worry that’s a holding page; the e-commerce site is at design desk). I’m enjoying being direct and honest and writing simple straightforward copy about what you need for Affiliate Marketing & SEO and why Hatmatic are good at helping.

Got three other business pitches next week, and what’s satisfying is that the story is becoming quite uniform in terms of what we offer, which I’m delighted with because for a few years I was happy to say we do “whatever you need” online.  We know a lot about online but we are specialists in Affiliate & SEO.  The other reason why I’m delighted is that the feedback we’ve had this year so far from interested parties has been very positive.  If we can turn that positivity into revenue then we must be doing something right.

Lastly, as I want to get this stuff licked before Toulouse v Harlequins (need Quins to do us a favour so there’s something to play for next weekend – Cardiff Blues visit The Stoop. Not sure how authentic I’ll sound cheering Toulouse but there we are.  It’s complicated. So lastly, for Soccer Millionaire I’m pleased to report 38 new customers since we launched on Impact Radius with Rob Berrisford & CK Net – top work and hopefully going to launch with another key partner next week.

Drop us a note if you want to chat.

This is what we’re listening to: As Heard on Hatmatic Radio